Project 9 Portfolio

Project Corrections / Time spent:
I made changes to two projects in my portfolio.  On my webpage project I added a bit of padding between the blue border at the top of the page and the logo to allow the white space to flow across the page.  I spent about 10 minutes on this, and about 10 minutes creating a screenshot and sizing the image for my portfolio. I also tweaked my Event Ad. The text was a little crowded around the pink square at the bottom of the page.  I spent about 10 minutes on this project as well.

Message: 
This portfolio is a compilation of my course work this semester for Comm130, Visual Media. The book demonstrates my talents and skills.

Audience:
This book is for anyone looking for assistance with visual media.

Top Thing Learned:
I created the background using Photoshop. I really enjoyed playing with the brush tool to paint on the wood. I look forward to learning more about this tool.

Future application of Visual Media:
Currently I am an online student at Brigham Young University Idaho pursuing a degree in Web Design and Development. I know I will use the skills and knowledge I have gained in this course for web design and for other visual media.

Color scheme and color names: 
The color scheme  of my portfolio is monochromatic teal.

Title Font Name & Category:
I used a decorative font called Lobster for the title. It’s a favorite of mine.

Copy Font Name & Category:
I used Legacy Sans ITC Pro, and sans serif for my body copy. I chose this font for it’s thin strokes and narrow width.

Thumbnails of Images used::
wood13

Sources (Links to images on original websites / with title of site): http://www.freepik.com

You can see more of my work at Behance.net/SheilaW

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Magazine Spread Project

Final Draft
Final Draft
Magazine Spread Sketch Image
Sketch
Magazine Spread Shape Map Image
Shape Map

Above is the shape map I created with InDesign to help organize the content of my magazine spread. The shape map is based off of a concept sketch I did for the magazine spread last week. My concept is to have upward climbing text to complement the message of the story. You can see that I’ve strayed from the “best sketch” in the previous post. This concept is a better fit.

The shape map allowed me to visualize where elements such as the title, body copy, white space, and images would appear on the spread. At this point in the creative process, I used paragraph styles to set up elements such as the title, body copy, quote, and notes. Inserting actual content at this phase also allowed me to see if I needed to edit my story to make is shorter, or if I could alter the type size to make the story fit.

Here is a draft spread with the images and body copy inserted:

Draft Magazine Spread Image
Draft Magazine Spread

Fonts:

Title – Bernard MT Condenced, serif.

Body copy – Stemple Garamond Pro, serif. I really liked the x-height of this font and how it added to the texture of the page.

Image Source:

Photos provided by Sheila Wilkerson

Draft Critique:

On Thursday, March 26, I met online in Google Hangouts with two classmates (Cynthia and Tonya) for feedback on my magazine spread. We discussed the font size and leading of the body copy. Everyone agreed the current settings are suitable. We discussed placement for the pull quote/scripture and whether or not to add a color block behind it. I will experiment with that option. We also talked about color choices. I wanted their opinion on whether monochromatic was a good plan or should I bring in another color.  We decided that the terra cotta was a good choice given the story is takes place in the Grand Canyon.

 

Project 7A Magazine Spread Content & Sketches

I have been asked to create an inspirational story and a two-page magazine spread using InDesign software for a church magazine such as the Ensign or New Era. I chose to write to an audience of youth, ages 10 to 24.  The story gives personal application to principles found in the “For The Strength of Youth” booklet distributed by The Church of Jesus Christ of Latter-Day Saints. The following is a draft of my story, supporting images for the article, and a design sketch.

Story, Yet-To-Be-Titled:

Our family has been to Grand Canyon National Park about half a dozen times, but we’ve never strayed too far from the rim because our children were too young, until our most recent visit. There are many paths down the canyon available for hikers of all levels of experience. Located near the visitor center is a pavilion with signs explaining the various trails, their difficulty and recommended provisions. In addition, strong caution is given against trying to complete long, strenuous hikes in one day. Since it was early spring and there was still ice on the trails, clampons (shoe spikes) were suggested for some paths so that hikers would not loose their traction. Considering all the warning signs and the activity level of our group, we chose to hike to a point on the South Kaibab Trail called Cedar Ridge. The course was only three miles, round-trip, but the vertical drop was nearly 1,200 feet. We laced up our shoes, and donned our backpacks loaded with sports drinks, water and trail mix – we felt prepared for the journey.

The decent started quickly with switchbacks heading down the face of the canyon wall. Lucky for us the warm temperatures had melted most of the snow and ice, and the trail was easy to manage, especially downhill. Occasionally one of us would slide in the loose dirt, but it wasn’t a big deal. Our ten year-old son, Jimmy, kept bounding ahead out of our sight despite our reminding him to stay where we could see him. The weather was perfect—not too hot, not too cold. The view was spectacular, and we were enjoying some physical activity as a family. In no time at all it seemed, we had reached Ooh-Aah Point, a little more than half way to our turn-around point. After a little rest and refreshments we kept going deeper into the canyon.

The day was getting a little warm as it approached noon. I was thankful I had left my jacket in the car. My shoes and pant legs were covered in loose red dirt from the trail. The hike was going great, and everyone was having a good time. As I kept walking down the trail, the thought of having to walk back up to the trailhead entered my mind, but I just dismissed it thinking, “How bad could it be?” Finally we made it to Cedar Ridge; the one-and-a-half mile downhill trek had only taken about 50 minutes.   We posed for some pictures, used the restroom and had some more trail mix before beginning the dreaded climb back up to our original elevation of 7,260 feet.

It didn’t take long before my muscles were protesting and my breathing was heavy. I kept reminding myself to be slow and steady. Jimmy was now the last person in the pack, I hung back with him and my 13-year-old daughter, Isabelle. We had to stop often to catch our breath and quench our thirst. My husband, Mark, and my 12-year-old daughter, Bailey, had gone on ahead. The family hike that was so fun, was becoming miserable. At one point I asked Isabelle, “When you were walking down, did you ever think it would be this difficult going back up?” Her hasty reply was a resounding, “No!” We were both surprised with how challenging it had become to recover from our journey down the path; going back up was infinitely more difficult that we had imagined. My mind went to a passage in “For The Strength of Youth,” which reads, “Some people knowingly break God’s commandments, planning to repent later…”[1] I’m not saying that hiking is a sin, but the tough journey uphill felt like the price we had to pay for the path we’d taken earlier. We didn’t think it would be so hard to return to our starting point. Had we realized the determination and stamina required, we may have turned around at Ooh-Ahh point or never started at all.

I’m happy to say we didn’t give up, and we kept rising to the top one step at a time, ever thankful for the bodies given to us by our creator. I’m proud of our efforts and endurance. Stepping off the trail at the top was exhilarating and empowering. We did it! When we are required to work hard to overcome our transgressions, we “will know for (ourselves) the power of the Atonement and the love God has for (us). (We) will feel the peace of the Lord Jesus Christ, which will bring (us) great strength, and (we) will become more like him.”[2]

Relevant Scriptures: Doctrine & Covenants 88:86, and Alma 36:22

Notes:
[1] For The Strength of Youth, p. 29.
[2] Ibid.

Images:

IMG_0051_Uphill descent  IMG_0064 IMG_0079_family FSOY

Image source:

Sketches:

EPSON MFP image EPSON MFP image EPSON MFP image

Best Sketch:

EPSON MFP image

 

Project 5 Logos

P5_SheilaWilkersonDescription:

Let’s pretend I’ve made it big as a designer, and Nabisco contacted me to over haul their Chips Ahoy logo. They want to see three completely different logos that don’t imitate their current or previous ones.

Process:

I used Adobe Illustrator to create three different logos with various color schemes and typography, and original illustrations.

  • Logo 1 – I used the Pen tool and Shapes tool to create the ship and the wave. I used the Type on a Path tool to insert the word Cookies on a copy of the ship shape and then changed the letters to objects. After that I was able to use the Free Transform tool to skew the letters to appear large at the beginning and small at the end.
  • Logo 2 – I used the Shapes tool to create four circles, which I scaled to nest within each other. I used the Pathfinder tool to create a compound shape out of the dark brown circle and the smaller cream circle. I used placed a rectangle across the red circle and then used the Pathfinder tool to cut away the rectangle leaving two semi-circles. I rounded the corners of the circles to give them a smoother look. I used the Shapes tool to create a star and then copied and scaled the smaller stars. I used the Free Transform tool to stretch the exclamation point.
  • Logo 3 – I used the Shapes tool to create the rectangle and oval. I used the Direct Select tool to skew the bottom of the rectangle to the desired shape. I copied the rectangle and resized it to create a shadow beneath the main rectangle. I added text, converted it to objects, and once again used the Free Transform tool to stretch the exclamation point.

Message:

Chips Ahoy cookies have been around since 1963. I wanted to show their staying power by creating retro logos.

Audience:

Chocolate chip cookies are ageless. I created my logo to appeal to consumers as well as kids.

Top Thing I Learned:

I learned how to use the Free Transform tool in Illustrator.

Color Schemes and Color Names:

  1. Complementary – Brick and Teal.
  2. Split Complementary – Light Orange, Red and Teal.
  3. Triadic – Yellow, Blue and Red.

Title / Body Font Names and Categories:

  1. The title is hand-made by me and modeled after Crocante, a Decorative font. The body is Gill Sans, sans serif.
  1. The title is a script font called BlackJack. The body is a sans serif called Neue Haus Grotesk.
  1. The title is a decorative font called Mouse Memories. The body is a script called BlackJack and also a sans serif called Neue Haus Grotesk.

Votes on favorite logos: Top logo= 6 Middle logo= 5 Bottom logo= 3

My favorite logo is #2 because it is simple, versatile and looks completely different than the company’s current design.

Project 4 Montage

Photomontage

Description:

This is a spiritual poster montage created by blending at least two images together and using typography.

Process:

  1. After determining my spiritual message, I sketched ideas of how to display that message visually. I searched for images of solitude and despair. I selected the image of the hiker because it shows her alone in the vast world where she might feel insignificant. I also liked the white space in the photo, and the size worked well.
  2. I used Photoshop CC for the entire project.
    1. First I enlarged the photo in increments, and then cropped it to 8.5 x 11 inches.
    2. I created a texture layer over the photo using Texturizer from the Filter Gallery. This gives it the canvas look. I decided the rocks had enough texture, so I used a mask to subtract the texture from the lower left corner.
    3. I brightened up the hiker just a little using a Levels mask.
    4. Next I placed the photo of Jesus Christ in the upper right corner. I resized the photo and flipped it horizontally for better leading.  Then I blended the image into the hiker image.
    5. The stars at the top of the montage come from another photo blended in over the top of the hiker and the Savior.
    6. Using three text boxes I added the message, title, and credit.

Message:

The message is we are all important to our Creator. We may feel like a speck in the cosmos, but we all matter to Him.

Audience:

The audience is youth to adults.

Top Thing Learned:

I learned how to access all the different layer styles in Photoshop.

Filter / Colorization used and where it was applied:

I added Texturizer from the Filter Gallery to the main image, subtracting it from the rocky foreground.

Color scheme and color names:

Split Complementary color scheme: Blue, Orange, and Red

Title Font Name & Category:

Allura, Script

Copy Font Name & Category:

Gil Sans Regular, Sans Serif

Thumbnails of Images used:

o-MOUNTAIN-SUMMIT-facebook universe jesus-christ-1138511-print

Sources (Links to images on original websites / with title of site):

Comments are appreciated.